New York RV retailer mixes fun with business

Can singing karaoke help motivate members of a sales team to sell more RVs? At Alpin Haus, a recreation retailer in Amsterdam, New York, employees late for company meetings better be ready to grab the microphone. features a profile of the unusual management style of Andy Heck, who traded working as an accountant at Ernst and Young to enter the family business of selling RVs, snowmobiles, and other recreational equipment.

Heck has his own way of motivating his staff, from custom football jerseys to company-wide meetings involving all employees.

Mixing fun with the serious business of RV sales seems to be paying off. According to

The son of company founder Albert "Bud" Heck has been instrumental in building the business from one very large showroom on Route 30 to four showrooms around the region. In the 15 years he has been at the company, annual sales have increased from $20 million to $80 million, about 85 percent of which is from RV sales.
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1 comment:

  1. Anonymous11:30 AM

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